Beauty
Your cut, colour and preferences.
Never explain
it twice.
Usual remembers the services and preferences you would normally track yourself, then makes doing them again effortless.
Skin fade2 on the sides · scissors on top
Milo · poodle trim#7 body · rounded topknot
Oil changesynthetic · every 8,000 km
For you
One place for the services
One place for the services
you come back to.
The standing appointments most of us keep in our heads, or scattered across texts and receipts.
Pet
Their groom and routine.
Auto
Services, upkeep and history.
Home
The people and work that keep it running.
01
Add
Save what you got the first time. A few words, a photo, or your voice.
02
Remember
Usual holds the details so you no longer have to carry them in your head.
03
Return
When it is time again, everything you need is already there waiting.
04
Repeat
Book the same thing again in a couple of taps, wherever you go next.
A closer look
From the first sign-in to the next visit.
The whole loop, in four screens.
01
Sign in once.
Everything is where you left it, on whichever phone you pick up.
Welcome back
Skin fade
1 at the temples · 2 to 3 on top
02
What is due, at a glance.
Your upcoming visits and the services coming due, together on one screen.
Due now
Oil change
synthetic · every 8,000 km
03
Type it, snap it, or say it.
Usual reads it back and asks before anything is saved.
Add to Usual · Voice
Milo, number 7 on the body
Nothing saves until you say so.
04
See what is coming.
Your next visits in order, and the one after that is a couple of taps away.
Upcoming
Haircut · Mike
Tomorrow · 5:30 PM
Inside Usual
Everything you usually
Everything you usually
have to remember.
Your usuals, gathered in one list.
Every service you keep coming back to, with a sense of how often you tend to return. Filter by what is due, or by the part of life it belongs to.
Add one in seconds.
Type it, photograph the result, or just say what happened. Usual reads it back before anything is kept. Nothing saves until you say so.
Not only your usual places
Your usual travels with you.
Away from home, you don’t start over: show any barber, groomer or garage your Usual, book someone Usual matches you with, or send it ahead once you’ve booked.
- Skin fade · 1 at the temples · 2 to 3 on top
- Poodle trim · number 7 on the body · rounded topknot
- Oil change · 5W-30 synthetic · every 8,000 km
- Balayage · root shadow · toner 20 minutes
- Gel manicure · almond shape · shade 214
- Furnace filter · 16 x 25 x 1 · every fall
- House cleaning · every second Friday · key in the lockbox
- Winter tires on · torque check after 100 km
For businesses
Know what they want
Know what they want
before they arrive.
Whether they are new, returning, or matched through Usual, customers who choose to share their preferences arrive with context instead of a recap.
Their usual, on your side of the chair.
New or returning, walked in or matched through Usual · customers arrive with the details they chose to share, so you start with context instead of questions.
Out now · Free on iPhone
Get Usual.
Free on iPhone. On Android and on a computer, Usual runs in the browser · add it to your home screen and it opens like an app.